@Petrine Prien
Project description: I was asked to develop a new brand and visual identity for the sup brand of COOP, COOP Crowdfunding. A company dealing with small local and organic suppliers that needs a helping hand to finance their visions. The key brand identifiers are sustainability, collectiveness, process and support. 
The logo that i design is inspired by the dandelion. I choose the flower as a symbol because it signalises movement, nature, beginnings and off-course a process that needs a helping push to spread its seeds and grow.
Project elements: logo, branding, illustration, animation and brand analysis. 
Project period: 01.02.21 - 01.06.22

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